Marketing
Job Description
At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.
Marketing Graphic Designer
This opportunity develops communications materials for the Bayer product brands under direction of the Digital Marketing Manager. The position focuses on:
defining requirements, visualizing and creating materials that inspire and engage the target audience;
driving customer demand for products and building agronomy and product awareness;
delivering an improved customer experience through the development of relevant, targeted and customized content; and
Utilizing innovative content production, delivery and measurement tools to position brand as an industry leader.
Bayer is committed to a flexible hybrid working environment. This is a 12-month term position, ideally based out of Calgary, Alberta.
What you will do:
Use photo editing software, layout software and digital illustration to create designs
Develop visual assets to support marketing campaigns including:
Sales collateral materials such as product brochures and sell sheets
Tradeshow materials
Field tour signage and storyboards
Graphics for website, social media and email
Retouch photos for communications materials
Distill technical or agronomic information into simple, understandable visuals across multiple touch points
Influence broad message creation and visuals for use by the entire organization
Coordinate content across teams to ensure we create a consistent end-to-end experience for our audiences
Audit and evaluate existing content and recommend changes and re-design to meet brand guidelines and content standards
Collaborate with partners to influence creative approach, messaging and visual design
Maintain and evolve product content standards, including look and feel, to be consistent with our brand persona
Edit other stakeholders’ (internal and external agencies) work to ensure it is compelling, accurate and consistent with brand strategy
Manage multiple projects simultaneously while maintaining close attention to detail and meeting short, frequently changing deadlines
Openness to working in an Agile Marketing framework to continually test, learn and evolve the marketing output
Who you are:
Bachelor’s Degree/Diploma or equivalent in Graphic Design, Marketing, IT, Communications, Fine Arts, or related field
5 years minimum or commensurate marketing design experience with strong knowledge of software design tools (Adobe suite)
5+ years of brand design and visuals or commensurate experience for social media, web and/or mobile content
Experience managing multiple projects, setting stakeholder expectations, working individually and collaborating across teams
Comfortable delivering materials in a fast-paced environment
Accustomed to receiving and managing frequent feedback
What we offer:
Competitive compensation and rewards package
Collaborative, diverse and inclusive culture
Career development and global opportunities
Work-life flexibility programs such as flex hours, employee discounts, volunteer days, wellness, and other employee offerings
Bayer is committed to fostering, cultivating and preserving a culture of Inclusion and Diversity. We embrace and encourage our employees’ differences and believe that our people are our most valuable asset. The collective sum of individual life experiences, knowledge, innovation, self-expression, unique capabilities that our employees invest in their work represents our culture, reputation, and Bayer’s values and purpose.
All referral candidates must first be submitted via our internal referral system by a current Bayer employee in order to participate in the referral program. Once a Bayer employee has successfully referred you in our system, you will receive an automated email with instructions on how to complete your application.
