Product Marketing Manager

Product Marketing Manager

What’s the opportunity?

We have an exciting opportunity for a Product Marketing Manager to join our rapidly expanding marketing team.

You will build the companies positioning of products and services and ensure that we bring it to life successfully on every customer and partner touchpoint with the right messaging. Gaining deep insights into our markets and customers minds as well as collaborating with teams across the company such as Product, Sales, and Marketing will be essential to your success.

Key Responsibilities

· Be instrumental in the development of product positioning and messaging of our solutions to prospective customers, existing customers, and partners.

· Drive product specific marketing activities by identifying key product-related themes, content pillars and developing campaign messages and content to support them.

· Craft engaging audience-specific marketing content, including case studies, solution briefs, web content, presentations, datasheets, whitepapers and sales playbooks that can be utilized globally.

· Partner with the whole marketing team to develop and execute marketing campaigns to drive up-sell and cross-sell.

· Work and collaborate with different teams including product management, engineering, marketing, and sales teams to analyse and identify competitive products strengths, weaknesses, and differentiators.

· Become an expert on the company data security platform, our methodologies, use cases, buyer personas, and how we position our value to the market as well as internally to our sales team.

· Stay up to date on the competitive landscape and in doing so ensure the team can communicate key differentiators of our products and identify opportunities for future growth.

· Launch new features and products.

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Required Skills and Experience:

· 3 + years of experience in a Product Marketing team at a B2B technology company

· 3 + years of experience in developing creative content for integrated campaigns across different types of media.

· Bachelor’s degree in a relevant field of study; or equivalent work experience.

· Demonstrated experience writing content and creating global campaigns

· Excellent interpersonal and collaboration skills.

· Experience and strong energy to champion successful market and competitive disruption initiatives

Benefits and Perks:

· An opportunity to join a fast-paced dynamic company where you can immediately make an impact

· A great work environment that supports growth, development, and most importantly having fun!

· Comprehensive medical insurance

· Competitive salary

· Employee Referral Bonus Program

· Wellness program

Our Reference: SG463

Partnering with PRC we will provide you with unrivalled support to help you make the right decision in making your next career move. As standard, we review your CV and offer you advice on how to make you attractive to employers. We will provide you with the necessary interview preparation giving you a unique insight into how to prepare for your interview. Our consultants will guide you and manage the recruitment process allowing you to focus on securing the position. We do not want to waste your time, so our honest and frank approach has gained us the reputation of being a reliable and trustworthy recruitment company. Candidates with the required skills and necessary experience required for this job vacancy will be contacted. If you are job seeking and you want us to register your CV, please send your CV.

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